W
Wolf B Agency

Acosta Injury Law
Google Ads Performance Report

Reporting Period
Jun 16 – 23, 2026
📊 Google Ads

Campaign Performance Overview

Combined results for all active campaigns — Jun 16–23, 2026. Data source: Google Ads Manager.

Total Spend
$5,007
Jun 16–23 · All Campaigns
Conversions
10
Cost / Conv: $500.73
Phone Calls
13
Tracked via Google Ads
Avg. CPC
$15.80
Across all campaigns
Phone Impr.
1,330
Search + PMax combined

📋 Campaign Breakdown — Jun 16–23, 2026

Campaign Type Spend Conversions Cost / Conv Phone Calls Phone Impr. Avg. CPC
Search 2 Testing (Call Priority) Search $2,878.32 6 $479.72 8 496 $27.94
PMax Personal Injury (SP) PMax $866.92 3 $288.97 4 688 $4.19
Personal Injury (Search) | ES Search $1,262.06 1 $1,262.06 1 146 $180.29
TOTAL $5,007.30 10 $500.73 13 1,330 $15.80

🏆 Auction Insights

Competitive Landscape

Impression Share measures how often your ads appeared out of all eligible auctions. Top of Page Rate shows how often your ad ranked above organic results. Higher values indicate stronger visibility and bidding authority against competitors.

🎯 Auction Insights — All Campaigns (Jun 16–23, 2026)

# Competitor Impr. Share Overlap Rate Position Above Rate Top of Page Rate
acostafirm.com (You) 37.48%
77.03%
1forthepeople.com32.75%
29.08%48.86%71.58%
2castanlecca.com28.62%
22.71%70.76%85.22%
3losdefensores.com19.21%
13.01%30.61%75.13%
4lineadeaccidente.com13.44%
10.23%35.06%74.81%
5atlinjuryfirm.com12.10%
11.29%25.88%69.55%
6atlantahappens.com11.95%
12.48%41.49%75.00%
7cruzfirm.com11.30%
10.89%28.05%85.46%
81800thelaw2.com<10%
2.79%47.62%81.36%
9virguezlaw.com<10%
9.16%40.58%79.41%
10barriosvirguez.com<10%
2.92%59.09%83.08%
11attorneykennugent.com<10%
4.12%58.06%69.57%
12abogadoslatinos unidos.com<10%
6.91%61.54%80.12%
13pinereslaw.com<10%
6.11%39.13%87.07%
14losbogadodebuckhead.com<10%
10.76%48.15%83.23%
15consumerlaw.com<10%
8.37%47.62%59.01%

📞 CallRail

Inbound Calls — Google Ads

All calls tracked through Google Ads – Wolf (404-738-9837) from Jun 16–23, 2026. Tags applied to classify call outcomes and identify response gaps.

📋
21
Total Calls Logged
21
Calls Answered
⏱️
14
Calls Over 1 Min
⚖️
1
Qualified Leads
🏆
1
Conversions
🚨
0
No Answer / Missed

📞 Call Log — Jun 16–23, 2026 · Tracking: Google Ads – Wolf (404-738-9837)

# Date & Time Contact Phone Duration Tags / Outcome Notes
1Jun 23 · 2:00 PMBenavides…678-974-65121m 45sOtherAnswered — follow up
2Jun 23 · 10:02 AMVelasquez…706-332-527622m 40sOtherLong call — potential qualified lead
3Jun 23 · 8:05 AMMiguel Dem…770-527-96241m 9sOtherAnswered — follow up
4Jun 22 · 9:18 AMLoayza Leo…678-246-492112m 45sOtherLong call — potential qualified lead
5Jun 20 · 10:53 PMWireless C…762-328-65112sOtherVery short — likely pocket call
6Jun 20 · 10:53 PMWireless C…762-328-65113sOtherSame caller — repeat short call
7Jun 20 · 9:27 PMWireless C…762-328-65113sOtherSame caller — 3rd attempt
8Jun 20 · 9:27 PMWireless C…762-328-65119sOtherSame caller — 4th attempt
9Jun 20 · 7:21 PMDouglas GA…912-797-55133sOtherVery short — disconnected
10Jun 20 · 1:00 PMRico Soste…404-775-226659sOtherAnswered — short intake
11Jun 19 · 5:36 PMAvila Migu…678-913-72692m 36sOtherAnswered — follow up
12Jun 19 · 3:23 PMAtlanta GA…470-435-92692m 44sSchedule Requested✦ Appointment requested — follow through critical
13Jun 19 · 11:23 AMCastillo D…678-913-95951m 53sOtherAnswered — follow up
14Jun 18 · 3:58 PMChavez Alf…786-695-42572m 49sSchedule Requested✦ Appointment requested — follow through critical
15Jun 17 · 3:15 PMWireless C…678-680-28042m 10sOtherAnswered — follow up
16Jun 17 · 1:59 PMZambrano M…404-453-201412m 28sOtherLong call — potential qualified lead
17Jun 16 · 3:22 PMAtlanta No…470-282-98141m 48sFeedbackOtherAnswered — needs timely follow-up
18Jun 16 · 1:17 PMBenjumea A…678-908-72811m 52sOtherAnswered — follow up
19Jun 16 · 12:48 PMRodriguez…404-399-230433m 0s⚖️ Opportunity✦ Qualified Lead — 33 min consultation
20Jun 16 · 10:59 AMWireless C…470-892-133349sFeedbackOtherShort call — follow-up needed
21Jun 16 · 10:56 AMWireless C…470-892-13331m 33sOtherSame caller — answered on 2nd attempt
💡 Optimization Points

Call Handling Recommendations

Based on the call log analysis, the following patterns were identified that represent opportunities and areas for immediate improvement.

100% Answer Rate — Strong Intake Performance

All 21 calls were answered this week — a major improvement over the previous period. Zero missed calls reflects excellent phone coverage.

  • Maintain current staffing and call routing during peak hours
  • Document this as a baseline to protect going forward
  • Ensure callbacks are completed same-day for short calls under 1 min
📅

Follow Up on Schedule Requests — Jun 19 & Jun 18

Two callers — Atlanta GA (470-435-9269) on Jun 19 and Chavez Alf (786-695-4257) on Jun 18 — requested appointments. These are high-intent leads that need confirmed follow-through.

  • Confirm appointments were booked and appear on the calendar
  • Send reminder SMS/email 24 hours before appointment
  • Tag these leads in the CRM and track conversion outcome
🔁

Wireless Caller Repeat Pattern — Jun 20 (762-328-6511)

762-328-6511 called 4 times on Jun 20 between 9:27 PM and 10:53 PM, all under 10 seconds. This pattern suggests connection issues or a misdirected call.

  • Review call recordings for this number to determine intent
  • Flag in CallRail if it is robocall/spam to clean reporting data
  • If legitimate, attempt an outbound callback during business hours